Is it Time to Reinvent Your Company?
External Signs I’m going to go out on a limb here and suggest that, yes, it’s probably time to reinvent your company. This is a fairly safe assessment for two reasons. First is the recession, anytime...
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Trust Agents: A Book Review
Trust Agents Tab Rating: 38* Trust Agents by Chris Brogan and Julien Smith This book was written more for Chief Marketing Officers, Marketing Directors, and Entrepreneurs, than the average CEO....
View ArticleIt’s Too Late for Strategic Planning!
There’s always a lot of energy and motivation this time of year to put a new strategic plan in place, change direction, re-focus, or go after a new target audience. But, the reality is, if you do your...
View ArticleRobeson Marketing & Design donates $10,000 Stategic Planning Package.
Robeson Marketing & Design is now accepting applications from local non-profit for a free strategic planning package valued at $10,000 CINCINNATI, February 1, 2010—Cincinnati-based Robeson...
View ArticleA Moment with the Master: Social Media in Action
Gary Vaynerchuk probably gives a little more to his business than most people are willing to give, but if you’re in business, pay attention to what he is saying. It’s easy to get side tracked by the...
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The Making of A Social Website! Behind the scenes.
Thought we’d share a behind-the-scenes look at the strategic planning and design work that went into the new Digital Non-Conference website. It’s been a very exciting project, I can’t wait to see...
View ArticleThe Changing Structure of Communication is Redefining Organizations
Historically, access to the right organizations gave you access to power in the form of jobs, scarce resources, social prestige, security or money. That’s the impetus behind the fictional Mark...
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Don’t Miss Inc. Magazines Top Industries for 2011
As you put your marketing, advertising, sales and operations budgets together for 2011. Make sure your company is positioned to leverage these growing industries. Inc Magazine has a great article...
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Alan Beaulieu Speaks in Cincinnati November 2014
Coming Trends I attended the 2014 Annual Manufacturing and Distribution Seminar in Cincinnati on Wednesday. Alan Beauleau, the internationally recognized economist who’s made a career out of...
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Landing Page Best Practices
10 Techniques to Increase Conversions Lose The Navigation: If you really want to increase your conversions you need to get rid of your site navigation. Crazy? Maybe, but removing your navigation links...
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Establishing Effective Marketing Budgets
Countless small- to medium-size firms have no marketing or PR budget, and as a result, miss out on a key source of potential revenue generation and business growth. For firms that do have a marketing...
View ArticleIs it Time to Reinvent Your Company?
External Signs I’m going to go out on a limb here and suggest that, yes, it’s probably time to reinvent your company. This is a fairly safe assessment for two reasons. First is the recession, anytime...
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